Education Market Research
We have extensive skills in conducting education market research within the education and skills sector, as well as offering our own online market research panel such as:
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Universities and other Colleges
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Further Education Colleges
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Awarding Bodies
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Sector Skills Councils
Audiences we research within the education sector include:
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Students (primary, secondary, FE and HE)
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Alumni (visit our alumnus market research page for more information)
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Teachers
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Lecturers
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Careers Advisors
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Private Training Providers
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Adult learners
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Employers
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Other opinion leaders and stakeholders
Our researchers conducting education market research by providing the following services:
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Desk research
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Qualitative interviewing e.g. depth interviews and focus groups
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Quantitative surveys e.g. online, telephone, face to face
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Consultancy and advice including workshops to encourage buy-in to the research or action planning on the back of the research
The education market research we have conducted in the sector is wide ranging and includes:
Universities
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Research into new courses (e.g. course feasibility research)
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Course development
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Market studies
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Student surveys
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Academic research
FE Colleges
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Proposition development
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Branding research
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Student satisfaction research
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Employee research
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Employer perception research
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Research with Alumni
Government Agencies
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Stakeholder research
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Proposition research
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Employer research
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Learner satisfaction surveys
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Advertising and communications research
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Desk research
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Market studies
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Website evaluation
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Research amongst tutors/training providers
Awarding Bodies
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Proposition development
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Market Testing
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Stakeholder research
